Lesson 3 of 8
Choose or Design a Voice
Choose a voice for the communication goal and only use voices you have the right and consent to use.
Active reading
Purpose
Narration, support, character?
Tone
Calm, energetic, formal?
Rights
Do you have permission?
Match the voice to the job
A calm instructional voice may work for tutorials while a brighter delivery may fit a short product demo. Choose based on the listener experience, not novelty.
If cloning or imitating a real person, ensure you have the necessary rights and consent. When in doubt, use a designed or licensed voice instead.
Example
Tutorial: neutral, clear, moderate pace. Ad demo: brighter tone, shorter phrases, stronger emphasis.
Quick check
Explain this lesson back in one sentence before continuing. If you cannot, reread the example and key takeaway.
Common mistake
Do not clone or imitate a person’s voice without appropriate permission.
Key takeaway
Voice selection is a communication and consent decision, not just a style choice.